24 days old

Senior Project and Account Manager - Communications and Marketing - Fort Wayne

Purdue University
Fort Wayne, IN 46802
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  • Job Code
    9568
Job Summary

The Senior Project and Account Manager is an experienced integrated project manager, a detail-oriented content manager and producer, and an effective account services client liaison. Supports, aligns, and activates Office of Communications and Marketing creative teams with well-identified project knowledge and direction, as well as production and client management skills across print, digital, and multi-media platforms including publications, websites, advertising, e-marketing, social media, and broad campus initiatives. Develops comprehensive marketing and project plans and documents activities and milestones in leading project management software systems. Plays a key role in overseeing the initial planning, resource development, vendor sourcing, scheduling, and production management activities throughout all execution and review phases, while effectively anticipating and responding to client and account needs. Assures ongoing adherence to brand principles, strategy, and creative consistency. Monitors and reports on outcomes and metrics. An exciting opportunity to play a central and pivotal role within Purdue Fort Waynes expanding in-house marketing and communications team as we take on and lead new, integrated communications strategies for one of the nations premier higher education brands.

Responsibilities:

  • Serves as a senior project manager and account liaison to effectively develop, document, and communicate integrated marketing and communications strategies and execution milestones across departmental creative teams and throughout all project-related client touchpoints. Working closely with Office of Communications and Marketing leadership, serves as a key point of contact for assigned projects to provide support and awareness for both creative objectives and client expectations.
  • Identifies comprehensive project milestones, closely monitors status and supports execution phases across teams, and accurately documents and tracks activities and project specifications within leading industry project management software (currently including Basecamp, Google Docs, Excel, and photography and art databases). Ensures highest quality standards, deadlines, and accuracy are met at all stages of projects.
  • Plays a central role in managing the development, alignment, maintenance, and performance of advertising, branding, and marketing campaigns across platforms and media channels. Helps identify opportunities and key contacts, create specifications, and track and review campaign assets for integrated Web, social, print, product-based, out-of-home, advertising and marketing needs. Develops best-case and standardized practices along with vendor and production management.
  • Works closely with the editorial team, university contacts, and clients, to help monitor, manage, and evaluate incoming and outgoing content for overall consistency, accuracy, alignment to project goals, and identified brand needs. Assists with assuring and documenting all relevant editorial development and review steps.
  • Works closely with editors, art directors, and photographers to identify opportunities and oversees key project management steps to develop and align photo and video assignments to support and enhance identified project initiatives. Identifies and documents project stakeholder needs, and helps cast, schedule, and confirm major photo and video shoots. Maintains photography rights agreements as related to assigned projects.
  • Working closely with the Senior Director of Account Management and Operations, helps manage vendors, obtains estimates and timelines, and identifies and monitors status of process to meet deadlines and execution expectations. Working closely with design team and other account team members, determines, documents, and communicates specifications. Manages vendor review steps to assure quality and accuracy of deliverables. Maintains project documentation and is knowledgeable about vendor techniques, equipment, time frames, skills, capacities, and proofing processes.
  • Working with Office of Communications and Marketing staff and external vendors, helps identify and utilize a variety of available data sources to develop and report on appropriate metrics to help track results and gauge performance of marketing and branding campaigns across platforms.
  • Develops and maintains highly productive, collegial, sustainable working relationships with colleagues, clients, and peers and senior members of the administration. Often works across multiple campus departments to coordinate projects and offer solutions.
  • Works effectively in a team environment to ensure that strategies and outcomes are best determined at the outset of projects; that client needs are addressed, maintained, and accommodated; that production expectations, schedules and deadlines are met; that projects adhere to established budgets; and that content is thoroughly fact-checked, proofed, approved, and documented.
  • Marginal/Incidental Functions
  • Other duties and functions, as assigned.

Required:

  • Bachelor's degree in journalism, communications, marketing, public relations, design, or related field
  • Four to five years of relevant and recent experience in project and/or account management with a focus on integrated marketing and communications activities
  • Excellent interpersonal, written, and verbal communications skills
  • Exceptional organizational skills
  • Ability to think and act both strategically and tactically
  • Proven ability to manage multiple concurrent projects
  • A strong and self-initiated problem solver, keen ability to research and document new processes and techniques, motivated and continuous learner, and effective ability to inform, teach, and train others
  • High degree of talent and creativity, a strong commitment to collaboration and the ability to work intuitively, flexibly, and effectively in a fast-paced, in-house agency environment
  • Experience working in a highly creative team environment typified by honest and constructive feedback and critique
  • Effective client management skills; ability to build effective partnerships
  • Commitment to diversity and to building and supporting inclusive communities
  • Strong knowledge of leading project management software, working knowledge of standard production and graphic execution techniques, familiarly of digital and print media platform specifications and technologies
  • This position may require presence and commitment before 8 a.m., after 5 p.m., and on weekends, both on- and off-campus
  • Some local and regional travel required for meetings, events, and conferences
  • This position may be required to be in communication with other Communications and Marketing staff and senior administrators, and/or perform key work tasks, in off-hours or off-location conditions as required to execute special projects or critical communications as conditions may demand

Preferred:

  • Previous experience in higher education, agency, or corporate communications and marketing environment

Additional Information:

  • For highest consideration, please submit a resume, cover letter, and contact information for three professional references
  • Purdue will not sponsor employment authorization for this position
  • A background check will be required for employment for this position
  • FLSA: Exempt (Not Eligible for Overtime)
  • Retirement Eligibility: Defined Contributions Waiting Period
  • Purdue University Fort Wayne seeks to develop and nurture its diversity. Purdue Fort Wayne is committed to maintaining an inclusive community that recognizes and values the inherent worth and dignity of every person; fosters tolerance, sensitivity, understanding, and mutual respect. Purdue Fort Wayne is an EEO/AA employer, fully committed to achieving a diverse workforce. All individuals, including minorities, women, individuals with disabilities, and protected veterans are encouraged to apply.

Jan 31, 2020

Nearest Major Market: Fort Wayne





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Posted: 2020-02-01 Expires: 2020-03-01

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Senior Project and Account Manager - Communications and Marketing - Fort Wayne

Purdue University
Fort Wayne, IN 46802

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